The company
Born on an estate.
Now retrofitting the mills.
AIREI retrofits AI onto working palm oil mills: vision grading, plant automation and traceability, from offices in Malaysia and India. The first, Minsawi in Perak, was reported by The Star as the world’s first palm oil mill to adopt AI.
The founder
Runtime 6:00 Encode 720p · 960-wide on phones Source AIREI company film
Three generations in
the estates.
Surendran Kuranadan runs a palm oil mill and a plantation of his own. A steam ticket makes one named person legally answerable for a mill’s boiler — and at AIREI that person owns the company. What follows is drawn from his biography in the company profile.
The family
Third generation in palm oil.
Surendran is the founder and chief executive of AIREI Sdn. Bhd. He is the third generation of his family in the industry, upstream and downstream. His forefathers were brought in by the British to work the plantations. Both his parents worked for palm oil organisations. He was born on a palm oil estate.
He read Mechanical Engineering at Universiti Tenaga Nasional (UNITEN), then took a Masters in Chemical Engineering at Universiti Putra Malaysia (UPM).
Source: Asia Palm Oil Magazine, Jan–Mar 2024, page 60, “In The Hot Seat” — reproduced inside AIREI’s company profile, so it is AIREI’s own account rather than an independent filing.
The ticket he signs for
He has been a certified Grade 1 Steam Engineer under the Department of Safety and Health (DOSH) Malaysia since 2012. So the conversation about your sterilizer is with somebody who has signed for a boiler.
Source — the founder biography in AIREI’s company profile.
We don’t want people to just sit down doing repetitive jobs. That’s what we are trying to eliminate.
A press clipping on the “In The News” page of AIREI’s own company profile, carrying no date.
Why the ticket matters
A mill runs on pressure vessels, and the law holds one named person answerable for them. At AIREI that person owns the company.
The film
Six minutes of the
actual plant.
One company film, six minutes at 1920 by 1080, shot with drone, macro and interview coverage. City skyline to mill floor, nursery to plantation apps, control room to grading container, closing on customer interviews and the launch podium.
Ask, and it is yours
The whole six minutes, uncut, sent as a file the same day.
It opens on the storage tanks, moves through the mill floor and the nursery, into the control room and the grading container, and closes on customer interviews and the launch podium.
The people
The room
There is no sales floor in this company. The largest room is the one with the monitors in it.
Three quarters of this
company is technical.
Of 49 people, 37 are technical. Four are in sales. That is why an engineer answers the phone.
The four counts are the department tiles in AIREI’s company profile and total 49. They carry no “as of” date.
The heads of department
Surendran
Chief Executive Officer
Rajendira Perasad
Head of Products
Dhivvia
Head of Finance & Human Resources
Yugaataran
Head of Sales and Marketing
Micheal Joswa
Head of Artificial Intelligence
Vedateri
Head of Technical
37
Technical
Vision, controls, IoT and project delivery. The people who stand on the plant.
5
Business development
Scoping and commercial structuring for retrofits.
4
Sales and marketing
Four people, for a few hundred mills.
3
Finance and HR
The back office.
Partners and record
What each name is worth
Every name below carries the exact strength of its claim.
Named, with the strength
of each claim attached.
A logo wall tells you nothing. Here is the list, with what each relationship actually is.
Instrumentation and engineering partners
A retrofit is only as good as what it measures with. Partner marks in AIREI’s company profile: Danfoss for drives and automation, KROHNE, Endress+Hauser and VEGA for process instrumentation, plus Fine Instrument Technology, TECNOVA and Optimaxx.
Logos only in that source — no scope, no dates.
Government and industry bodies
MPOB, the Malaysian Palm Oil Board, and MDEC, the Malaysia Digital Economy Corporation, appear as partner marks in the company profile. AIREI states it built MSPO Trace for the Malaysian Palm Oil Certification Council (MPOCC).
The MSPO Trace build is AIREI’s own account, printed as such pending third-party confirmation; the national eMSPO contract that followed is held by another vendor.
Who has stood next to the work
- 01 The Deputy Prime Minister, YB Dato’ Sri Haji Fadillah bin Haji Yusof, visited the AIREI booth at the AI FFB Grading launch and was photographed with the founder.
- 02 The MPOB Director-General, Datuk Dr Ahmad Parveez Hj Ghulam Kadir, and Deputy Director-General Dr Ramle Moslim were photographed with the founder at the same event.
- 03 The Minister of Plantation and Commodities, YB Datuk Seri Johari Abdul Ghani, officiated the Smart Mill launch on 19 Nov 2024 — the one item here carried by the press, in The Star.
Items 01 and 02 rest on a photograph in AIREI’s own company profile, not press coverage — attendance, not endorsement. Nobody named here has been asked to endorse AIREI.
Ask for a reference call
We will put you on the phone with a mill running this today. The one deployment we name in full, with third-party press behind it, is Minsawi.
AIREI’s company profile prints seventeen client marks; the twelve we can name are on the home page. Client names, counts and locations go out only with written consent.
What a plaque is worth
An award is a signal, not a warranty. The one line in AIREI’s record that a third party published is the launch itself — The Star, 19 November 2024.
Next step
The fastest way to judge us
is to ask a hard question.
A site assessment is where these claims meet your plant. Or test the company first: ask for the film, for the founder’s steam ticket, or for a reference call.
What an assessment is
Bring your annual tonnage, your current OER, and the month your plant lost the most hours. You leave knowing whether a retrofit is worth pricing — or a straight no.